Pricing
Unlimited members on every plan. Annual billing is 20 percent off. There is no free trial: pick a plan, and cancel any time.
Lite Lighter
$49 /month
- • 1 Reddit account
- • 1 project
- • 5 subreddits
- • 1 brand-monitor domain
- • 20 AI visibility prompts
- • 3 articles a month
- • ChatGPT, Google AI Overview, Gemini and Perplexity weekly; Claude, Muse Spark and Grok monthly
- • Unlimited seats
The lowest price. Upgrade when you outgrow it.
Starter Start here
$99 /month
- • 1 Reddit account
- • 1 project
- • 10 subreddits
- • 1 brand-monitor domain
- • 50 AI visibility prompts
- • 8 articles a month
- • ChatGPT, Google AI Overview, Gemini and Perplexity weekly; Claude, Muse Spark and Grok monthly
- • Unlimited seats
All seven engines checked.
Growth
$199 /month
- • 3 Reddit accounts
- • 3 projects
- • 30 subreddits
- • 3 brand-monitor domains
- • 100 AI visibility prompts
- • 20 articles a month
- • ChatGPT, Google AI Overview, Gemini and Perplexity weekly; Claude, Muse Spark and Grok monthly
- • Unlimited seats
Pro
$399 /month
- • Unlimited Reddit accounts
- • 3 projects
- • 100 subreddits
- • 5 brand-monitor domains
- • 200 AI visibility prompts
- • 40 articles a month
- • ChatGPT, Google AI Overview, Gemini and Perplexity weekly; Claude, Muse Spark and Grok monthly
- • Unlimited seats
Enterprise
Talk to us
- • Everything in Pro
- • Custom limits and brand-monitor domains
- • Dedicated manager
- • Custom integrations
- • SLA and priority support
Add-ons
- • One more Reddit account: $99 a month
- • One more project: $25 a month
- • 100 more questions: $100 a month
A community past the plan cap needs a higher plan.
Which plan fits
Lite
One product, 20 tracked questions and 5 communities, at half the price of Starter. A good way to start small, with 3 articles a month. It cannot buy add-ons.
Starter
One product, one Reddit account and ten communities. It suits a founder or a small team that wants to start getting named in AI answers and replying in the threads behind them.
Growth
Three projects and three Reddit accounts, with 100 tracked questions. It suits a team with several products, or one with a few people who each post from their own account.
Pro
Unlimited Reddit accounts, 100 communities and 200 tracked questions. It suits agencies and teams that cover many accounts and a wide set of buyer questions.
What every plan includes
- AI answer tracking across ChatGPT, Google AI Overview, Gemini, Claude, Perplexity, Grok and Meta Muse Spark, with a score, share of voice, position, sentiment and the pages cited.
- Reddit thread discovery for the questions you track, using the threads that rank on Google.
- One drafted reply per thread in your voice, with a match percent and a reason, which you approve, edit, rewrite or skip.
- The Chrome extension to post approved replies from your own Reddit account, by hand or automatically within limits, with safeguards that stop it when something looks wrong.
- Mention monitoring across Reddit and the web, and a path to turn a mention into a reply.
- Articles written from the questions where AI engines do not name you, with pictures, and posting to your Ghost blog. Each plan has a monthly allowance: 3 on Lite, 8 on Starter, 20 on Growth and 40 on Pro.
- Unlimited seats and an API, a CLI and an MCP server.
Compare these with other tools on the alternatives pages, which list each tool's own prices.
Questions about pricing
How much does AppearsIn cost?
Lite is $49 a month, Starter is $99, Growth is $199 and Pro is $399. Annual billing is 20 percent cheaper, at $39, $79, $159 and $319 a month. Every plan includes unlimited members.
How does upgrading work, and what does it cost?
An upgrade starts straight away and is charged at the full price of the new plan, with no proration and no credit for the plan you leave, which is cancelled when the new one starts. You see the exact charge before you go to checkout. A lower plan starts when your current period ends.
Can I pause or cancel my subscription?
Yes, from Preferences, Plan. Cancelling stops the next renewal and you keep access until the end of the period you paid for. You can also pause for 1, 2 or 3 months instead: your plan stays active until the period you paid for ends, then it is off with no charge and resumes by itself, and nothing you built is lost. We ask why, in one question, so we can improve.
What is the difference between Lite and Starter?
Lite tracks 20 questions on 5 communities, and includes 3 articles a month. Starter tracks 50 questions on 10 communities and includes 8 articles. Both check the engines on the same schedule, so the difference is how many questions, communities and articles you get. Lite cannot buy add-ons, so move to Starter when you outgrow it.
How many articles can I write?
Each plan has a monthly allowance, because every article is researched, written and illustrated for a real cost: 3 on Lite, 8 on Starter, 20 on Growth and 40 on Pro. Rewriting an article counts as one, and the allowance renews with your billing month.
Is there a free trial?
No. You choose a plan when you sign up, and the cheapest is Lite at $49 a month. You can cancel at any time and keep access until the end of the period you paid for.
What is included in every plan?
Unlimited seats, AI answer tracking across seven engines, Reddit thread discovery, reply drafts in your voice, the Chrome extension, mention monitoring and articles for your blog. Plans differ in how many Reddit accounts, projects, communities, brand domains and tracked questions they include.
How many questions can I track?
Lite includes 20 AI visibility prompts, Starter 50, Growth 100 and Pro 200. Each is checked on all seven engines: four weekly and three (Claude, Meta Muse Spark and Grok) about monthly. You can add 100 more questions for $100 a month.
Can I add more Reddit accounts or projects?
Yes. One more Reddit account is $99 a month and one more project is $25 a month. Starter includes one Reddit account, Growth three, and Pro unlimited.
Are there per-seat fees or per-comment fees?
No. Seats are unlimited on every plan, and posting from your own account has no per-comment charge.
Can I change or cancel my plan?
Yes. You can change plan or cancel from the plan page in your workspace. Articles and drafts you have already created stay available.
How does AppearsIn pricing compare with other tools?
Starter at $99 a month sits between low-cost Reddit alert tools and higher-priced hands-off services. See the alternatives pages for the tools side by side, with their own listed prices.